As the Covid19 challenge shows us, having a clearly presented educator brand is necessary to school leaders today.
Your brand must present an IMAGE of Clarity, a PROMISE of Trust and the minute-to-minute evidence of reasonable RESULT. Brand understanding and the ability to execute brand strategy for communication is more needed in our new world of educating students --and their families.
Assure your school community of your value as a safety-focused leadership resource for educational needs in a difficult time. With available time being at a premium, a practical, Bootcamp style session on BRAND can quickly bring the marketing skills you need to engage your community as your partners in school brand loyalty. Just as companies have learned of the onset of the pandemic, keeping a community focused on the unifying power of a brand is essential to survival or any product or service.
The BrandED Bootcamp, consisting of current communication tools for initiating or refreshing an existing brand brings practical activities, hands-on work and sharing. Bootcamp attendance results in strengthening the bonds of communication regarding your schools’ value as a provider of educational service.
The Bootcamp is delivered to a school leader or to a team in an empowering 8 hour synchronous digital session tailored to your schedule over the course of two to four meetings